Pantone finally released the color of the year 2022: PANTONE 17-3938 Very Peri, a shade of purple with a bluish background. Every year, the American company defines a main color that serves as the basis for advertising and the fashion world.
The chosen tone started to be part of the famous wardrobes this year, like Lady Gaga's dress in the House Of Gucci premiere.
On its website, Pantone said that color is like a symbol of the current moment and the transition we are living through. As we move out of this intense time of seclusion, our notions and patterns are changing and the digital and the physical have merged in different ways.
With gaming trends, the popularization of the metaverse, and the increasing space of the digital art community, Very Peri color illustrates the fusion of modern life and how color trends in the digital world manifest themselves in the physical and vice versa.
The color will be on all the racks in the stores, so we'll give you ideas of looks to guarantee the use of the shade that it promises in 2022.
The color of the year 2022 chosen by Pantone will be present in different styles, and for those who love mixing colors, especially complementary ones, you can play with everything in the color of the year, which in addition to being beautiful, the color favors various productions.
Color is also strong in accessories such as shoes and bags! So what did you think of the color of the year?
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